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SeminarPsychology

Short and Synthetically Distort: Investor Reactions to Deepfake Financial News

Marc Eulerich
Universität Duisburg-Essen
May 28, 2025

Recent advances in artificial intelligence have led to new forms of misinformation, including highly realistic “deepfake” synthetic media. We conduct three experiments to investigate how and why retail investors react to deepfake financial news. Results from the first two experiments provide evidence that investors use a “realism heuristic,” responding more intensely to audio and video deepfakes as their perceptual realism increases. In the third experiment, we introduce an intervention to prompt analytical thinking, varying whether participants make analytical judgments about credibility or intuitive investment judgments. When making intuitive investment judgments, investors are strongly influenced by both more and less realistic deepfakes. When making analytical credibility judgments, investors are able to discern the non-credibility of less realistic deepfakes but struggle with more realistic deepfakes. Thus, while analytical thinking can reduce the impact of less realistic deepfakes, highly realistic deepfakes are able to overcome this analytical scrutiny. Our results suggest that deepfake financial news poses novel threats to investors.

SeminarPsychologyRecording

What the fluctuating impact of memory load on decision speed tells us about thinking

Candice C. Morey
Cardiff University
Jul 1, 2021

Previous work with complex memory span tasks, in which simple choice decisions are imposed between presentations of to-be-remembered items, shows that these secondary tasks reduce memory span. It is less clear how reconfiguring and maintaining various amounts of information affects decision speeds. We documented and replicated a non-linear effect of accumulating memory items on concurrent processing judgments, showing that this pattern could be made linear by introducing "lead-in" processing judgments prior to the start of the memory list. With lead-in judgments, there was a large and consistent cost to processing response times with the introduction of the first item in the memory list, which increased gradually per item as the list accumulated. However, once presentation of the list was complete, decision responses sped rapidly: within a few seconds, decisions were at least as fast as when remembering a single item. This pattern of findings is inconsistent with the idea that merely holding information in mind conflicts with attention-demanding decision tasks. Instead, it is possible that reconfiguring memory items for responding provokes conflict between memory and processing in complex span tasks.

SeminarPsychology

Why does online collaboration work? Insights into sequential collaboration

Maren Mayer
University of Mannheim
Jun 3, 2021

The last two decades have seen a rise in online projects such as Wikipedia or OpenStreetMap in which people collaborate to create a common product. Contributors in such projects often work together sequentially. Essentially, the first contributor generates an entry (e.g., a Wikipedia article) independently which is then adjusted in the following by other contributors by adding or correcting information. We refer to this way of working together as sequential collaboration. This process has not yet been studied in the context of judgment and decision making even though research has demonstrated that Wikipedia and OpenStreetMap yield very accurate information. In this talk, I give first insights into the structure of sequential collaboration, how adjusting each other’s judgments can yield more accurate final estimates, which boundary conditions need to be met, and which underlying mechanisms may be responsible for successful collaboration. A preprint is available at https://psyarxiv.com/w4xdk/

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